Quintify currently has a job posting for a marketing intern. I think this is an awesome opportunity — if my kids were a bit older I’d encourage them to pursue it. (I wish I had the time to pursue it myself!)

The first two resumes / cover letters we got reminded me of what I often see with such things — the cover letters and resumes are form letters, and mention nothing about the specific opportunity we’re offering, or in this case about Port City Deals (a major subject of our job posting.)

Wouldn’t it be so easy for them to say, “I checked out Port City Deals and love it! I can picture a site like this in every metropolitan area across the country, and I’m excited about having a role in bringing that about! While I haven’t done much with marketing a real product at this (young) point in my life, I’m eager to learn as I go and jump in with both feet.” (Better yet to suggest some first steps toward marketing the business opportunity.)

But instead: Here I am. Here’s my background. I can help you, and I’ll benefit too. I’m going to call you next week to make sure you got my stuff.

But did you read my stuff?!?!?!

Agghhh!!